The agency cofounder talks about running an integrated firm, the Atlanta PR market and the biggest marketing and communications news of the week
Glen Jackson, who cofounded Jackson Spalding in 1995, has been one of the most prominent PR leaders in Atlanta ever since. He joins the latest edition of The PR Week to talk about the communications market in the economic hub of the South, and much more, such as:
-Maintaining a firm’s culture by staying independent;
-Empowering employees and future leaders;
-Special — and very effective — guests in the White House briefing room;
-Ethical red flags in client work.