Arketi’s cofounder and CEO talks about going from launching a firm to expanding, embedding AI, the World Cup and much more.
This week’s guest on The PR Week podcast is Mike Neumeier, cofounder and CEO of Arketi Group.
In a wide-ranging interview, Neumeier talks about everything from the Atlanta PR market to making AI an effective part of an agency’s workflow. He also chats about the firm’s aggressive expansion strategy and what it looks for in prospective deals.
Plus, the biggest marketing and communications news of the week: the first round of the 2026 World Cup, the Knicks winning the NBA title, AMD’s new chief communications officer and much more.