The PR Week

The PR Week, 4.7.2022: David Lowey, marcoms and operations, Atari VCS and Atari Video Games

Episode Summary

Believe it or not, Atari is turning 50. David Lowey tells the podcast all about that. Plus: Jen Psaki reportedly stepping down and a bevy of people moves.

Episode Notes

On the latest edition of The PR Week, Atari’s David Lowey sits in to talk about his company’s 50th anniversary and the sheer scale of the gaming industry.

Plus:

Major people moves at HP, McDonald’s, the Federal Reserve Bank of San Francisco, BCW, Marina Maher Communications and Disney
Jen Psaki reportedly negotiating for her own show on Peacock;
The somewhat overshadowed Grammy Awards;
Ukrainian marketers’ and PR pros’ efforts;
Ruder Finn acquires Peppercomm.