The PR Week

The PR Week: 3.26.2026 - Rob Longert, Day One Agency

Episode Summary

Fresh off winning Outstanding Midsize Agency at the PRWeek U.S. Awards, Day One Agency’s Rob Longert chats about a decade in business and much more.

Episode Notes

The latest guest on The PR Week podcast is Rob Longert, cofounder and managing partner of Day One Agency.

He talks about the agency’s heritage in other PR firms and how it puts earned media at the center of the work it does for clients. 

Plus, the biggest marketing and communications news of the week, including controversies involving ABC’s The Bachelorette and Chappell Roan, a new chief communications officer at Lockheed Martin and the “death of the metaverse.”