The PR Week

The PR Week: 2.29.2024 - Pamela Bourland-Davis, Georgia Southern University

Episode Summary

The faculty member at Georgia Southern University talks about the state of PR education and how courses have changed for AI and other technologies.

Episode Notes

The latest edition of the The PR Week Podcast stars Pamela Bourland-Davis — or Dr. Pam to her students — who talks about how PR education is changing to keep up with new media platforms and advancements like AI. Plus, her thoughts on DEI and the biggest issues that students face when they get into the real world. 

Then it’s time to recap the biggest marketing and communications news of the week, including Edelman’s full-year 2023 earnings, the PRWeek Healthcare Awards shortlist and  Hormel Foods’ new chief communications officer