The PR Week

The PR Week: 2.27.2025 - Sports Special

Episode Summary

PRWeek’s inaugural PRWeek Sports Conference set the stage for what to expect in sports PR and marketing ahead of a busy lineup of global sporting events.

Episode Notes

In this week’s episode, PRWeek senior reporter Jess Ruderman takes you inside PRWeek’s inaugural Sports Conference, featuring highlights from Wednesday’s event in New York City and off-stage insight from industry leaders. You’ll hear from our opening keynote presentation, plus exclusive conversations with communications pros from national athletic organizations and clients about what to expect in sports PR in 2025 and beyond.