Steve Barrett interviews editors from PRWeek, Campaign and MM+M about Omnicom’s $9 billion acquisition of former rival Interpublic Group that closed last Wednesday.
It’s a seismic change for several industries.
Omnicom Group closed its $9 billion acquisition of Interpublic Group last Wednesday. In the days since, the deal has resulted in many job reductions as Omnicom tries to reach promised cost savings.
For the PR sector, the deal means former Interpublic agencies Golin and The Weber Shandwick Collective are joining Omnicom PR, which includes FleishmanHillard, Ketchum, Porter Novelli and other firms under the leadership of CEO Chris Foster.
Joining this week’s podcast are Campaign’s Luz Corona and MM+M’s Jameson Fleming, who explain what the holding company mega-deal means for the creative and medical marketing sectors, respectively.
Plus, some of the biggest marketing and communications news of the week, such as WPP delaying employee pay reviews until next spring and PRWeek’s Best Places to Work 2025.