The PR Week

The PR Week, 12.14.2022: Mike Doyle, Ketchum

Episode Summary

Ketchum’s CEO talks unfair agency terms and much more on the podcast.

Episode Notes

Ketchum CEO Mike Doyle is the latest guest on the PR Week, as his firm brings to a close what he describes as an outstanding year. He discusses the state of the agency business and the biggest marketing and communications news of the week, including: 

-PRWeek’s Best Places to Work 2022; 

-The Liver King scandal; 

-Client payment terms;

-Volkswagen moves its account; 

-A round of big people moves.

 

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