Cleveland talks about her plans for Praytell after taking over as CEO from founder Andy Pray.
We only have treats for our listeners on this Halloween edition of The PR Week podcast.
This week’s guest is Beth Cleveland, the new CEO of Praytell. She talks about transitioning into the top role at the agency, the changing worlds of both the media and PR firms, how her shop is using AI and much more.
Plus, the biggest marketing and communications news of the week, including third-quarter earnings from Omnicom PR Group and
FTI Consulting, prominent people moves and a preview of coverage of the New York City Marathon.