Wilkins talks about stepping into the top communications role at Nike and much more.
The latest guest on the PR Week podcast is KeJuan Wilkins, who was named EVP and chief communications officer of Nike this year, replacing industry legend Nigel Powell.
He talks about how brands like Nike and its subsidiary Converse resonate in large parts of the cultural conversation, as well as the importance of hiring and working with diverse teams and much more.
Plus the biggest marketing and communications news of the week, including Weber Shandwick winning Walgreens’ account in the U.S., the Boxbollen craze and the first Gen Z member of PRSA Los Angeles’ board of directors.